RACE DEPARTURE MEDIA HIGHLIGHTS
The Clipper Race fleet was docked in St. Katharine Docks, London in the run up to departure and start of the 2019-20 edition on 1 September. The central London location hosted not only the eleven yachts and their crew but also a host of local, national and international media.
The resulting stories about the Clipper Race, the intrepid race crew, Skippers and Race Partners reached countries including the UK, USA, Australia, China, Vietnam, Canada, Spain, France, Uruguay, Germany, Bermuda, Portugal, Switzerland and more.
Print and online stories landed in publications such as the The Guardian, Metro Online, El Confidencial, El Pais, La Vanguardia, China Daily, China Sports Daily, Xinhua, Guangming Daily, Sina Sports, Irish Examiner, Economic Daily (Korea), Yonhap News and across regional outlets both in the UK and across, USA, Australia, Spain, Uruguay, France and China.
UK broadcast included national features on BBC Radio 4 and BBC Radio 5 as well as numerous regional radio stations. The Clipper Race was featured on ITV London over two days. Race Director Mark Light and Recruitment Manager Will Stokely were interviewed along with crew members from Unicef, Ha Long Bay, Viet Nam and Punta del Este.
International broadcast highlights included live coverage of the race departure on CCTV, China, features on Channel 7, ABC Radio, Australia, King 5 and KOMO, Seattle, USA.
The race departure was live-streamed across Clipper Race digital channels including the Clipper Race Website, YouTube and Facebook, amassing over 65,000 views alone. The free to air feed was picked up by Yachts and Yachting Online, Eurovision News, London Live Network (Freeview, Sky, Virgin cable and online), Sports Channel Network, UK, and Eleven Sports, US and more.